On 2 September 2025, the Thai Pavilion at Expo 2025 Osaka buzzed with energy as visitors flocked to Thailand's Government Public Relations Department (PRD) booth. Operating under the theme "Thainess Power: Connecting Lives for Greatest Happiness," the booth drew overwhelming crowds throughout the day.

In addition to its main attractions, the PRD also organized activities to promote awareness of its official communication channels, including Facebook, X, and the website Thailand.go.th. The website serves as a central hub for comprehensive information about Thailand—covering tourism, investment, and living—ensuring that international visitors receive accurate and reliable resources before traveling to the country.

One of the day's key attractions featured a visit from Mr. Robert Koepcke of the United States Pavilion, who engaged in meaningful discussions about international communication strategies. This exchange underscored strong global interest in Thailand's soft power.

The PRD's participation in the Expo not only reaffirms Thailand's role as a hub of creative culture but also expands opportunities to promote the country to international audiences. It is expected to spark greater interest among foreign tourists in visiting Thailand—bringing positive benefits to the nation's tourism industry and economy as a whole.