Celebrate Thailand's most refreshing festival!
Songkran, Thailand's traditional New Year, has been celebrated for centuries and is deeply rooted in Thai culture. It is a time for family reunions, paying respect to elders, and visiting temples to make merit and rece...
Meet our new friend! The Sawasdee Thailand website (thailand.go.th) is proud to introduce our new elephant mascot—a symbol of Thai wisdom, modern communication, and our vibrant soft power.From a tech-savvy traveler to a world-class chef, our mascot wears many hats—but he’s still...